For the return of football season, KFC needed to coach fans on how to get a free fried chicken dub on game day. We utilized the language of sport to help make KFC part of the game plan.
See the hero spot :15 and :06 below.
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Additionally, we developed winning socials for the integrated campaign. See our favorites below.
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Junior CW: Natalie Ferrara
Junior AD: Mateo Perez-Lara
CDs: Talon Gustafson & Brian Pinkley
CCO: Chad Broude